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ChiDesk is an online booking and operations management software for spas and salons. The cloud-based platform allows businesses to manage appointments, record and track sales, manage employees, strengthen client relationships, sch...Read more about ChiDesk
Fresha is the only subscription-free appointment booking software for beauty and wellness, catering to the needs of hair, nail and beauty salons, barbershops, massage centres, spas and saunas, health clinics and therapists. Everyo...Read more about Fresha
SimpleSpa is a cloud-based salon and spa management solution for small, midsize and large day spas, beauty and hair salons. Primary features include online booking management, marketing, appointment management, product management,...Read more about SimpleSpa
Bitrix24 is an online workspace for small, medium, and large businesses. It features over 35 cross-integrated tools, including CRM, tasks, Kanban board, Gantt chart, messenger, video calls, file storage, workflow automation, and m...Read more about Bitrix24
Yelo is a food delivery software designed to help businesses create multi-vendor marketplaces to sell goods and provide services. The platform provides a geofencing feature, which enables administrators to automatically detect cus...Read more about Yelo
Squarespace Scheduling is a cloud-based appointment scheduling software solution that enables business owners to manage their appointments online. The product caters to the needs of small and midsize businesses as well as individu...Read more about Acuity Scheduling
Mindbody is a cloud-based club management and appointment scheduling solution designed for the needs of small to midsize businesses. The product is primarily used by gyms, fitness and personal training centers, salons, spas and ma...Read more about Mindbody
BookSteam is an online appointment scheduling solution. It offers business and customer-facing functionality so that customers/clients can schedule appointments online, while businesses can manage these appointments on the backend...Read more about BookSteam
*60 DAY FREE TRIAL* Ovatu is a world-class salon booking software provider with full point of sale, reminders, online booking options, marketing tools, and more. Ovatu customises the entire booking experience to your brand and hel...Read more about Ovatu
5280 Book is the best Salon booking software available. Easy, Affordable, Full Featured, Secure, why settle for less. 100% Affordable starting at $10/mo and 2 month free trial. 5280 Book is accessible from any device, anywhere, an...Read more about 5280 Book
Versum is a cloud-based salon management solution that helps manage daily operational tasks. It is suited for businesses of various sizes and can be accessed from internet-enabled devices, including smartphones and tablets. V...Read more about Versum
SimplyBook.me is one of the world´s leading appointment scheduling solutions with tens of thousands of paying customers around the globe. SimplyBook.me offers a booking solution for smaller service based businesses as well as ente...Read more about SimplyBook.me
EZnet Scheduler is a cloud-based appointment scheduling software that enables users to access their appointment details from mobile devices. It has the most powerful Smart Status notification system available anywhere. A status ...Read more about EZnet Scheduler
Reservio is a cloud-based appointment scheduling and online booking solution that enables users to create, accept and manage appointments. The solution caters to the needs of nonprofit organizations and small to midsize businesses...Read more about Reservio
Salonized is a cloud-based salon management software designed for salons of all sizes. It offers appointment setting, payment management and marketing functionalities within a suite. Salonized features appointment scheduling,...Read more about Salonized
MyTime is a cloud-based scheduling platform for businesses to create profiles and take appointments. It provides point-of-sale (POS), e-commerce, customer management relationship features and is suitable for small business hair sa...Read more about MyTime
Vagaro is a cloud-based salon, spa and fitness business management solution that allows professionals to book appointments and manage various facility roles. It offers an integrated solution to manage bookkeeping, payroll, client ...Read more about Vagaro
Zenoti is a cloud-based business solution used by spas, salons, med spas, yoga, and fitness studios of all sizes. Business features include appointment scheduling, billing, marketing, inventory, payroll, and configurable repo...Read more about ZENOTI
Shortcuts is a cloud-based software suite that offers groups of modules configured for salons, barbershops, spas and schools. It is suitable for single locations and large chains and offers tools for appointment scheduling, custom...Read more about Shortcuts
Booker by MINDBODY is a cloud-based booking solution that provides businesses in cosmetics and wellness industry such as spas and salons, tools, which help them to manage their booking routines, payments, customer interactions and...Read more about Booker
Popular Salon Management Comparisons
Buyers GuideLast Updated: December 13, 2021
Salon software helps salon owners and independent styling professionals manage day-to-day business operations. Among other things, the software automates:
- Appointment booking and scheduling
- Customer interactions
- Secure storage of customer data
- Monitoring inventory usage
- Appointment confirmations
- Staff management
- The creation and delivery of effective marketing campaigns
This guide can help potential buyers find the best salon software for their needs. Here’s what we’ll cover:
What Is Salon Software?
Common Functionality of Salon Software
Benefits of Salon Management Software
What Type of Buyer Are You?
Market Trends to Understand
What Is Salon Software?
Salon software is any tool that helps salon owners and operators manage their business operations. These software can handle point-of-sale transactions, employee scheduling, appointment bookings and marketing.
Professionals working in the salon industry are often so occupied with helping customers that, at times, it can be difficult for them to manage multiple customer appointments. This problem is exacerbated during peak hours.
That’s where salon management software can help. A salon management solution helps salon professionals manage their appointments and easily reschedule appointments or take requests for new ones, which can help maximize the efficiency and profitability of their business.
Common Functionality of Salon Management Software
Most salon management software solutions come with some or all of the following capabilities:
|Appointment management||Enables users to book, reschedule or follow up on appointments on the fly by using an intuitive drag and drop interface. Certain solutions allow users to confirm appointments via SMS text messaging.|
|Marketing campaigns||Allows users to execute SMS or email-based marketing campaigns to help bring customers back to the salon. These campaigns can include promotional packages, membership programs and loyalty cards or gift coupons.|
|Billing and POS processing||Enables users to generate bills and process payments through multiple methods, including cash, debit and credit cards or electronic wallets. The feature also allows customers to redeem gift coupons or services using a POS (point-of-sale) solution.|
|Reporting||Generates reports on customer satisfaction by stylist or service categories, effectiveness of marketing campaigns, tracks staff performance and evaluates revenue trends.|
|Customer management||Allows users to capture useful information about customers that help in supporting marketing campaigns. It includes features such as capturing customer feedback, segmenting and categorizing customers and tracking customer spend.|
|Staff management||Enables business owners to track key employee metrics, such as customer satisfaction and retention, employee availability and employee schedules.|
Benefits of Salon Management Software
Salon owners can realize multiple benefits as a result of adopting salon management software, including:
Centralizing customer information. Keeping a track of customer information is vital for salon owners since this data can be used to generate targeted campaigns to increase customer loyalty. Salon management systems offer centralized storage of customer data, including customer contact details, important dates, service history, membership information and loyalty points and gift voucher usage details. This software also allows for the scheduled backup of customer data.
Streamlining appointments. Styling professionals often find it challenging to manage customer appointments during peak hours. Without the right software in place, they can risk double-booking appointments, which can lead to lost customers. Salon management software enables easy appointment scheduling, single-touch rescheduling and the ability to confirm appointments with customers so time isn't wasted.
What Type of Buyer Are You?
Choosing the right salon or spa software depends on the size of the business. Consider the following buyer types:
Small businesses and individual professionals. Small businesses typically operate in individual capacities or as small establishments with five employees or less. For businesses where managing daily appointments is the top priority, a salon management solution that focuses primarily on appointment management will typically suffice. For those businesses with employees that are constantly on the go, a web-based solution may be ideal, particularly one that has a mobile app or is mobile-friendly.
Midsize businesses. As businesses grow in size and volume, it becomes especially important to be able to capture customer data. This data can be analyzed and segmented further to generate targeted marketing campaigns that focus on customer loyalty and retention. An ideal solution for these types of businesses should have the ability to offer customer management and marketing campaign management features, in addition to an appointment scheduling feature.
Large enterprises. Large enterprises require software that help them perform multiple tasks from the same interface. These tasks include tracking inventory, creating work-orders with the vendor to replenish stocks, POS billing and gift card management, employee attendance tracking, trainings management and extensive reporting capabilities. For these types of businesses, a modular salon management solution that gives them the option to pick and choose modules according to their company's needs is an ideal solution .Cloud-based solutions may be preferred because they often have lower maintenance costs than on-premise solutions.
Market Trends to Understand
Booth rental model. Some salon and spa professionals are shifting focus towards a booth rental model, where owners of a salon provide all of the necessary equipment and products, and third-party professionals can pay to rent out a booth in which to conduct their business. These third-party professionals then pay periodic rent to the owners for the use of their premises, typically like a serviced office. The booth rental model offers far-reaching benefits to all the stakeholders in the model’s value chain: It helps booth owners earn regular income without incurring marketing or training expenditures, and styling professionals get to set their own business terms and choose their preferred product line(s) without heavy capital expenditures. The customers eventually benefit by having convenient access to their favorite stylist.
Predictive purchasing. Salon enterprises can capture a good chunk of customer data through software, but most salon management systems do not feature advanced big data analytics capabilities that can predict consumer buyer behavior and help personalize client experience and deals to drive sales. As such, several vendors have started to integrate their salon management systems with analytics tools that study buying behaviors and compare it with larger datasets to predict buying patterns.