Reporting Tools

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Windward Core

Windward Studios is a reporting and document generation solution that provides a data-powered document creation system for OEM, enterprises and system integrators. The solution offers the ability to edit, personalize and design do...Read more about Windward Core

4.80 (41 reviews)


Consume data from any database, organize it into consistent metrics, and use it with every app. Build your Data and Reporting APIs faster with automated SQL generation, query optimization, access control, consistent metrics defini...Read more about Peekdata

5.00 (5 reviews)

ManageEngine AD360

ManageEngine AD360 is an integrated identity and access management solution that assists organizations to manage and secure user identities, facilitate identity governance, and ensure compliance. It provides in-depth access manag...Read more about ManageEngine AD360

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Asana helps teams orchestrate their work at scale—from daily tasks to strategic initiatives. With Asana, teams are more confident, move faster, and accomplish more with less—no matter where they are located or how many different d...Read more about Asana

ManageEngine Exchange Reporter Plus

Exchange Reporter Plus is a one-stop solution for all Exchange reporting, change auditing, monitoring, and mailbox content search needs. The solution supports Exchange Servers 2003, 2007, 2010, 2013, 2016 and 2019; Exchange Onlin...Read more about ManageEngine Exchange Reporter Plus

4.50 (4 reviews)

Workday Adaptive Planning

Workday Adaptive Planning, founded in 2003, provides a web-based system for budgeting, forecasting and reporting. The solution is suitable for a wide variety of company sizes. Delivered over the Web in a software-as-a-service (Saa...Read more about Workday Adaptive Planning

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FrontRunners 2022

Grow is a cloud-based, business analytics and reporting solution suitable for small to midsize organizations. The solution allows users to create customizable dashboards for monitoring business workflows and key activities. Grow...Read more about Grow

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AnswerRocket uses natural language processing and AI-driven automation to generate in-depth insights and visualizations in seconds. AnswerRocket is built for businesses needing direct access to their enterprise data. Our powerful...Read more about AnswerRocket

4.64 (14 reviews)


FrontRunners 2022

OneStream XF is a market-leading CPM 2.0 solution that unifies and simplifies financial consolidation, planning, reporting, analytics and financial data quality. Modernize financial processes, replace multiple legacy applications,...Read more about OneStream

4.84 (67 reviews)

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EasyXLS Excel Library

EasyXLS Excel Library is a reporting component used to import Excel files, export Excel files or convert between Excel file formats and text file formats. EasyXLS can be installed on servers or desktops and used from ASP.NET web a...Read more about EasyXLS Excel Library

3.67 (3 reviews)

Flexmonster Pivot Table

Flexmonster is a reporting tool that provides JavaScript tool for data visualization. The solution allows users to handle data sets, OLAP cubes and SQL databases with files up to 100 MB. Flexmonster can process data from sour...Read more about Flexmonster Pivot Table

4.71 (35 reviews)

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Exago BI

Exago BI is a web-based solution that’s designed to be embedded in web-based applications. Embedding Exago BI allows SaaS companies of all sizes to provide their customers with self-service ad hoc, operational reporting, and inter...Read more about Exago BI

4.61 (59 reviews)

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FrontRunners 2022

Datadog is the monitoring, security and analytics platform for developers, IT operations teams, security engineers and business users in the cloud age. Datadog's SaaS platform integrates and automates infrastructure monitoring, ...Read more about Datadog

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FrontRunners 2022

Prophix is a financial management solution used for financial consolidation, budgeting, analysis, planning and management reporting. The solution provides a spreadsheet-style interface that helps users to analyze financial data an...Read more about Prophix

4.56 (72 reviews)

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Spreadsheet Server

Connect your ERP to Excel in real-time. insightserver works as an intuitive Microsoft Excel add-on, providing live data from 140+ Financial Systems into Excel for reporting and analysis, including drill-down. Empower users to...Read more about Spreadsheet Server

4.50 (18 reviews)


Yellowfin, a business intelligence platform, is a single integrated solution developed for companies across varying industries and scaling sizes. This system is customizable to suit businesses in accounting, advertising, agri...Read more about Yellowfin

4.59 (17 reviews)


Klipfolio is a powerful analytics and BI platform used by thousands of businesses to make better decisions. Connect to any data source and centralize all your data in one place. Visualize, explore and distribute the data the way...Read more about Klipfolio

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ClicData is a business intelligence (BI) dashboard solution designed for use primarily by small and midsized businesses. The tool enables end users to create reports and dashboards. A drag-and-drop interface designed for ease...Read more about ClicData

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FrontRunners 2022

Tableau is an integrated business intelligence (BI) and analytics solution that helps to analyze key business data and generate meaningful insights. The solution helps businesses to collect data from multiple source points such as...Read more about Tableau

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Wrike is a cloud-based project management platform for teams of 20+ that is suitable for both large enterprises and SMBs. It supports remote work for various teams. This solution comes with Gantt charts, calendars, workload view f...Read more about Wrike

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Buyers Guide

Last Updated: March 31, 2022

Generating business reports can be a giant headache. Many companies work with multiple disconnected sources of data and, therefore, struggle to analyze business performance in a way that's efficient and actionable.

This is where reporting tools come in. Reporting tools are used to create dashboards, data visualizations, charts and more so companies can more easily gauge business performance.

This guide will explain the types of reporting tools available, their benefits and key considerations for buyers making a purchase decision.

Here's what we'll cover:

What Are Reporting Tools?
Common Types of Reporting Tools
Benefits of Reporting Tools
Key Considerations
What Type of Buyer Are You?
Market Predictions

What Are Reporting Tools?

Reporting tools gather key data from multiple sources and consolidate it. From the collected business performance data, companies can identify trends, patterns and areas for improvement.

Many customer relationship management (CRM) systems offer some reporting functionality, as do many enterprise resource planning (ERP), marketing and sales software solutions. There are also many standalone reporting tools to choose from.

Common Types of Reporting Tools

Buyers purchase reporting tools for many reasons:

  • They have too many employees for their existing reporting tools or methods
  • Their current tools can no longer handle the amount of data the organization collects
  • Their existing methods are slow, cumbersome and inaccurate
  • Their current tools are only usable by IT staff, i.e., not accessible

While different solutions vary, there are a number of reporting solutions that address the above pain points. Below are the most common types:

Dashboard software Helps organizations focus on the metrics that are most important to their operations. Think of a dashboard as a display of the current overall status of your business.
Data visualization software Offers graphical representations of data via simple user interfaces. Gives users a more insightful way to look at data that is often more digestible for those who feel overwhelmed by reports heavy on figures and text.
Scorecarding tools A performance management tool to compare strategic goals with results by attaching a numerical weight to performance and mapping progress toward goals.
Ad-hoc report writers Help users design and generate custom, ad-hoc reports. This is especially helpful for organizations that frequently modify their analyses and need to generate new reports quickly.

Benefits of Reporting Tools

There are many benefits to using reporting tools, including:

Visibility of key metrics. Users have immediate access to the information they need to answer critical, real-time questions. This improves and speeds decision making.


Domo's Card Builder


Domo's Card Builder interprets your data and suggests how to visualize it. This helps users quickly access the most important and critical data for their business.


Improved accessibility. In the past, only team members with technical skills could build and access analytics reports. Today, reporting tools make it easy for anyone to instantly create reports and share data.

Key Considerations

A good reporting tool should align with your company’s strategy and goals. It should also offer the following characteristics:

Ease-of-use. If your reporting tool is complicated to use, or even looks like it might be, employees will balk at the idea of using it, or simply give up. Look for reporting tools that are easy to learn with intuitive features and vendors that offer tutorials. To get a sense for this, check out reviews from real users when evaluating your options.


Sisense offers “getting started” tutorials to help new users get up to speed.


Easy implementation. To avoid a lengthy implementation or one that requires technical expertise, look for software that is easy to get up and running. This saves your IT department the burden of a time-consuming, cumbersome implementation process and ensures you’ll be able to start using your reporting tool right away.

What Type of Buyer Are You?

Reporting tools are used in a wide variety of fields by many types of users. Some of the most common include:

Business and IT analysts. Analysts need to create data visualizations on dashboards that they can embed in different applications. These are buyers looking for tools that allow them to fetch unstructured data from different sources and create customized dashboards for their colleagues, partners and clients. The ideal reporting tool should offer back-end support and integration capabilities that make pulling reports from different systems and databases easy.

Consultants and customer service managers. Reporting tools should enable consultants and customer service managers to create interactive dashboards rather than just data-driven "Excel-based" reports. These buyers are looking for tools that help them seamlessly add customer details or feedback collected from surveys and forums into dashboards. Once that’s done, their clients should be able to interact with the data and drill down to perform further analysis.

Department heads and business managers. A reporting tool that caters to department managers must have integration capabilities with different business applications. Managers need to be able to share data dashboards with colleagues and other stakeholders who use different systems. These could range from human resource management (HRM) and CRM to ERP software and many other tools. Therefore, these users need a reporting solution that comes with advanced integration capabilities. Besides this, such buyers are looking for solutions that offer easy customization options and allow quick access to key business metrics.

Software providers. Software vendors look for reporting tools that integrate with specific functionalities of their software, such as a knowledge base, custom portal etc. At times, they may even decide not to build a native reporting tool and instead embed a third-party reporting dashboard within their solution. These buyers are looking for advanced integration capabilities and white label options.

Nontechnical business users. Professionals in traditionally nontechnical departments, such as sales or customer support, require dashboards where they can view data in a single click. These buyers need reporting tools with interactive dashboards that allow them to drill down further into reports, such as product sales, consumer behavior, budgets and more.

Market Predictions

Gartner’s ''Market Guide for Enterprise-Reporting-Based Platforms'' (content available to Gartner clients) states: ''By 2020, 80% of all enterprise reporting will be based on modern BI and analytics platforms; the remaining 20% will still be on IT-centric reporting-based platforms because the risk to change outweighs value.''

Forbes Insights, in association with Qlik, conducted a global survey of 437 senior executives, which revealed that four out of five organizations (81 percent) experienced ''very significant business benefits from their BI programs.''